Viral email marketing is one of the most popular means of promoting your products or services. You can easily contact several thousands – or even millions – of individuals at one time and have them spreading your email message, promoting your business and generating income for you. It is important that you understand the mechanics [...]

If you work in a Small and Mid Size business (SME) there is a big chance that you are sending, receiving emails and sharing contacts/tasks/calendars on hosted exchange or Webmail powered email hosting solution. But what are the differences between hosted exchange and Webmail and what email hosting solution is the best option for your [...]

An email campaign is in one way a bit like marriage: whilst it is exciting in its possibilities it should not, according to the rules, be entered into lightly. So a fairly detailed plan can come in a bit handy, probably for both ventures. There are a number of things you must clarify before you [...]

I was a fashion victim as a teenager but found it difficult to know whether the vision of cool that I believed I displayed was actually hitting the mark. On my way to the station one Saturday evening for a night in London an old boy, took one look at me and allowed disgust to [...]