Email Marketing Tools And Resources



How To Leverage Email Marketing To Boost Customer Relationships

In the 1960s, business executives marveled at their new organization tool – the Rolodex. This clever contraption made it easy to find an associate's or customer's phone number and add or delete contacts in just a few minutes, spinning cards around on its wheel alphabetically. The Rolodex became an essential tool for communication, taking us through the next two decades and into the computer era.

Once personal computers began to populate office desks, electronic mail ensued and business professionals discovered an even smarter way to connect with their customers and foster long-term relationships – email.

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March 10th, 2010 by Email Marketing in Internet Marketing | No Comments

Archive Html Newsletters With Microsites

Wouldn't it be great if your new subscribers could access your past newsletter issues and bulk email marketing campaigns? You can do that with some of the major email marketing service providers. A microsite is a mini-website that can best be described as being an online archive of information and an additional doorway for search engines. With a microsite you can easily manage and organize your past newsletter content online so that your users have access to a wealth of published information, previous promotions and product news. If used to its full potential, a microsite can help you push your clients closer toward a buying decision or to the next level of the sales cycle.

The benefits of a microsite
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March 10th, 2010 by Email Marketing in Internet Marketing | No Comments

Backing Up Your Data Files – The Basics

For many of us, computers have become an essential way of living. Many of us keep very important documents on a computer and if we lost them it would cost us time and money to replace them. This is why data backups are essential.

You might think of data backups as something for computer geeks or large companies, or as tasks that can be performed when you have a chance or have nothing better to do. The reality is backups are necessary for everyone whether you run a business or run a home. You might become lazy if your computer runs well, but the reality is that it will fail one day and when that happens you need to know that your data is well cared for.

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March 10th, 2010 by Email Marketing in Internet Marketing | No Comments

Can You Stop Phishing Emails?

When you have an email account on the Internet you will probably receive some phishing emails. Phishing emails are sent by people that are after your private personal information.

There are many different ways these emails are sent out. They could appear to come from your banking institution or any other major company you do business with. There will usually be a link that they say you will have to click on because there are issues with your account. When you click the link you will then be asked to verify your information by entering it into the site.

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March 9th, 2010 by Email Marketing in Internet Marketing | No Comments

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